Patrick Frith
Stephen Morrow
Reference Information
Qiong Liu, Chunyuan Liao, Lynn Wilcox, Anthony Dunnigan, Bee Liew, IUI’10, February 7–10, 2010, Hong Kong, China.
Summary
The point of this article is to find an acceptable way to embed dynamic content into a paper that is written. Currently, many articles will embed a 2D bar code that the user will take a picture of with his or her cell phone. This will bring him or her to a site that has the content in question on it to play. However, this is usually intrusive of the overall look and feel of the paper and distracts from the flow. The goal of the authors is to create an Embedded Media Marker or EMM. These will be almost unnoticed by the reader and they will only know when the paper informs them. The paper will have marks in it such as a video camera to inform the reader that there is content there but the unique identifying mark will not be obtrusive at all.
Discussion
I believe that there is some truth as to where these authors are going. The QR codes today I think have a little bit of a stigma to them in the general populations eyes as possibly being too geeky and therefore will not be used as much. Having it just displayed as a unique icon of what type of content it is would not only be more helpful at discerning what will come after scanning it, but would also help people to use it more. However, I think that as time progresses, the idea of taking a picture to gain content will move past quickly and NFC chips on cell phones will be used a lot more since they are even simpler.
I'm also fairly skeptical of how widely adopted this QR code system will be. While QR codes are a good idea in theory, most phones don't actually have a built in application to support them.
ReplyDelete